June 2019 interview with Anne Dimond co-founder of Bella Materna.
As a designer, my focus has been on:
Thoughtful. Environmentally Safe. Practical. Pretty. in other words; Sustainable products that are worth making.
This article suggests it could be valuable to breastfeed; even if you are formula feeding. The act of breastfeeding or #allattateli garners healthy response in newborns. There is more to it than just the milk!
"Breastfeeding mothers show a greater level of [brain] responses to baby's cry compared with formula-feeding mothers in the first month postpartum," Kim said. "It's just really interesting. We don't know if it's the act of breastfeeding or the oxytocin or any other factor."
"Bella Materna has saved my breastfeeding life. After being "fitted" at 3 very reputable maternity bra retailers; I had a collection of underwire and non-underwire nursing bras that gave minimal support, "dug-in" somewhere by the end of the day, and looked institutional to say the least. I was also told by several medical providers and other maternity retailers that I could not wear an underwire due to multiple bouts of mastitis, "underwire bras can cause mastitis".
Well, Bella Materna proved all of that wrong, and gave me a new view on maternity bra design/construction, maternity bra fitting, and maternity bra beauty. They understand that a woman with a DD chest prior to having a baby needed support, not just a bra that covers and gives nursing access. They understand that fitting in a bra is not just covering everything with a standard cup size on a standard band size; they know classic bra design and fit. They understand that maternity bras can be beautiful and functional at the same time. They understand that breastfeeding is one of the most important developmental aspects of a child & mothers life. They helped me continue to breastfeed by keeping my breasts supported, separated, and accessible (in an underwire & non-underwire) while taking any of my question or concern calls or showroom visits with a professional and empathetic ear.
That is why I will always recommend Bella Materna to any breastfeeding mother. That is why I only thought of Bella Materna when I gave birth to my second child 7 weeks ago. Even though I now live on the opposite coast of the US, they have been equally as helpful and supportive with fit, product, shipping and return questions and concerns. You can tell this business is run by passionate, empathetic, professional women! Thank you for keeping me comfortable & perfectly positioned to give my children the best nutritional start in life!
P.S. I even wear the bras when I am done breastfeeding, and I plan to continue to wear them even when I am no longer having children. They are high quality, beautiful and worth every penny!"