Health Awareness Campaigns: Breastfeeding is important for babies.

Health Awareness Campaigns: Breastfeeding is important for babies.

Breastfeeding has many positive benefits for moms and their babies and is the ideal method of feeding and nurturing infants. Human breast milk is the most complete form of nutrition for infants and protects them from a wide array of infections and other health problems. If you are thinking about breastfeeding, consider the following benefits both for you and your child.

Breastfeeding is important for babies.

  • Protects your baby from infection—even the milk produced during the first few days after birth is packed with antibodies that fight infection.
  • Reduces your baby’s risk of severe chest infections like pneumonia, ear infections, and stomach issues.
  • Helps your baby’s immune system develop and lowers the risk of asthma, allergies, type 1 diabetes, and childhood leukemia.
  • Reduces the risk of Sudden Infant Death Syndrome (SIDS).
  • Reduces your child’s risk for obesity.
  • Improves your child’s ability to learn and process information.

Breastfeeding is Best

While breastfeeding offers many benefits to mom and baby, it may not be the right infant feeding choice for everyone. 

Work with your healthcare provider to decide on the best method for you and your baby.






Download a guide to breastfeeding at This guide offers easy how-to information and support for breastfeeding successfully. Resources * 

* Resources listed are helpful, but do not replace the advise of your medical professional, always contact them for information on the best care for you and your baby.
    Thanks to the USA Vetrans Affairs site for this reference information.

    If you need help in getting the best maternity bras or breastfeeding bras, please contact us.  We are experts in ascertaining which nursing bras will work for you in the long run, and estimating your size and product needs. We love supporting our breastfeeding moms, with full bust nursing bras wirefree or underwire, with nursing accessories and nursing clothing to suit your specific needs.

    Take care - get plenty of rest and water, 


    Bella Materna|President|Mom

    Anne Dimond Bella Materna Designer Nursing Bras

    New Mom: Each Amazing Baby Event

    New Mother Kate Middleton walking her baby to Christining - I am sure; a cherished image for her family, many years to come. #inspiringmom #bellamaterna #breastfeedingmoms #bfrocks #breastfeedingrocks #dowhatyoucan  #fullbustnursingbra # #fullbustwirefreebra #maternitylingerie #nursing #pregnancy #breastfeedingmoms

    Tips for sucessful breast pumping

    Tips for sucessful breast pumping
    Just in case you cannot see the image above; here is the information in copy form:

    when babies start to breast-feed, they suckle
    with rapid sucking motions and low suction strength
    – this causes the milk to release by stimulating
    the milk release reflex.

    this effect can be replicated by starting
    with a higher cycle level (e.g. 8 bars)
    and selecting a weaker vacuum. when the
    milk begins to release, reduce the cycles
    by pressing the down arrow and strengthen
    the vacuum by pressing the up-arrow until
    you find the most comfortable level for you.
    the milk ejection reflex may occur later
    when pumping than when breast feeding.
    these 8 adjustable settings are only
    available with our electric breast pump

    the following measures may be helpful:
    ~ massage the breast before pumping.
    ~ relax and think about your baby.
    ~ gaze at a picture of your baby.
    ~ apply a warmed compress to the breast
    ~ warm the cone or funnel of the breast shell
    ~the ardo draw down cycle is longer than other pumps,
    which allows you to pump more milk for each cycle.
    ~ use the opti tip; included in all ardo electric pumps.
    it helps optimize the suction.
    ~ remember that your breast milk is the best
    ~remember that you are her/his perfect mom
    ~ drink water while pumping, take care of yourself
    Good luck and keep up the good work - you are the BEST MOM!
    Please feel free to call with questions.

    Moms’ Tips For Breastfeeding When You're Back To Work

    shared from The Bump:

    Moms’ Tips For Breastfeeding When You go Back To Work

    You know you've got to go back to work — and you know you want to keep breastfeeding baby (it is best, of course!), but how are you going to actually pull it off? A traveling sales rep, a teacher, a surgeon and others share their secrets for breastfeeding (and pumping!) on the job.

    Clothing - Moms’ Tips For Breastfeeding When You're Back To Work

    Get a really, really good pump

    As tempting as it is to get that single, manual pump because it’s super affordable, you really will make your day-to-day five thousand times easier if you get a double, electric pump. It’s simply more efficient than a single pump or a hand pump, which means you'll get more work done during the day (and get home to your baby faster).

    “I had a Medela Freestyle pump and could take it anywhere and wasn’t dependent on power to be able to pump [because it comes with a battery pack],” says Lennox M., a physician in Roanoke, Virginia.

    “Rent a pump from the hospital,” recommends April, a teacher in Atlanta. “They are the best, the fastest and easiest to work with. If something goes wrong, you can exchange it for another.”

    Fight for your rights

    Legally, you probably have the right to pump at work. An amendment to the Fair Labor Standards Act of 1938 gives an employee the right to reasonable break time to express milk for baby’s first year — and a private place to do it that isn't a bathroom. Thing is, this right doesn’t apply at companies with fewer than 50 employees.

    And not all bosses may realize what the rights are, so you might still have to fight a little for a good place to pump. You definitely should.

    “[With my first baby,] I pumped in empty offices, leaning my back against the door, hoping my colleagues wouldn't bust through the unlocked door,” says Kelly W., a microbiologist and doula. “The next time [I had a baby], I went to the VP with a proposal about why moms who pump are more productive and happier. I asked for some money and space to set up a lactation room. It worked. I bought a massage chair, a refrigerator and some nice decor for the little spot awarded to me.”

    Afraid to say something? You may be surprised how supportive your company may be. “I’m a police dispatcher, and work was very supportive!” says Kimberli S.

    “At first it felt awkward to tell people what I was doing and why I needed time,” says Kelly K., a surgeon. “Once I got over my initial embarrassment, everything has been so much easier. My male colleagues are actually just as helpful and accommodating as my female ones.”

    Band together

    What’s even more effective is if you band together with the other breastfeeding moms you work with. “The more of us that breastfeed, the more and better the situations we’ll have at work and school,” says Gretchen D., who was a law student while she breastfed. Gretchen managed to pump during her 20-minute break between classes — splitting time in a break room with another breastfeeding mom — and make it to class on time.

    Get creative

    Unfortunately, not everyone is lucky enough to have a private space to pump. Heck, not everyone stays in one place all day long. “Since my job is on the road, finding a place to pump was a daily task,” says Katie S., a pharmaceutical sales rep. “I pumped in the car in parking lots, in clients’ offices and in public bathrooms. I did try it while driving, but it wasn't very safe!”
    “My husband brings my daughter to my workplace some days so I can feed her on my lunch break,” says Melissa B., an emergency room nurse.

    “I have to pump in a supply closet and use my lunch and planning breaks, but it is worth it,” says Genevieve M. “I watch videos of my son while I pump to help with letdown and remind me why I do it.”

    Look for shortcuts and develop a routine

    Once you're a working mom, you can count your free moments on your…oh let’s face it, there are no free moments to count. So you'll make yourself less crazy by stocking up on the tools you need to get your pump parts and bottles clean without standing over the sink for long chunks of time.

    “I streamlined my process by using [special breast pump] wipes to clean the pump after use,” says Sarah C., a writer and editor in Fairfield County, Connecticut. “Then I could just rinse it quickly.”

    “I used a bottle sterilizer for my pump parts, so that helped with efficiency,” says Lennox. We also like those quick microwave sterilizer bags.

    Once you’ve got the tools, make sure you’re creating a routine that doesn't stress you out (at least not too much). “Having my pumping kit clean and ready to go with extra parts made things so much easier,” says Shannon C., a salon owner and nail artist. “I would pump in the morning before I left for work, then grab my bag, which had two sets of flanges, wipes and bags, and go. When I got home that night, I would freeze the milk and wash the flanges to be ready again the next day.”

    Schedule pumping sessions into your calendar

    Work can get pretty demanding — and distracting! — and before you know it, you've totally missed a pumping session. This can lead to engorgement in the short run and a diminishing supply in the long run. “I’d set my phone’s alarm during the day to remind myself I had to pump, since I’d get wrapped up in work,” says Katie.

    If you're on Outlook or some other calendar program, it’s important to block out times for pumping. That way, you know you've blocked out the time, coworkers know you’re not available, and you're more likely to stick to the schedule (plus, sticking to a schedule is good for your supply!).

    “We are booked so solid [seeing patients] during the day, I have to double book slots so I have a break in between to pump,” says Kelly K. “It takes my paying more attention to my schedule.…As for operating room days…for long cases, I book them with one of my partners as an assistant so I can take pump breaks.”

    Get a hands-free nursing bra

    If your pump doesn't come with a hands-free kit, you can buy a hands-free nursing bra, which can save you tons of time since you’ll have a greater ability to multitask. “I often took proofs in with me when I pumped and corrected them, so I didn't have any downtime,” says Sarah. “I also did some [phone] interviews while pumping.”

    “I’m sure the transcriptionists were wondering what the ‘wha wha wha’ noise was in the background of my dictations!” jokes Lennox.

    Expect a few fiascos before you really get it

    We hate to break it to you, but there will probably be some embarrassing moments.

    “During my first week back, I remember being in this big project meeting and my mind started drifting to thoughts of my baby,” says Kelly. “Uh-oh. [Milk] soaked right through my shirt….Be prepared with pads in case of leaking.”

    “I got walked in on a few times while pumping,” says Cheri, a physician in Twin Falls, Idaho.

    “A homeless person came up to the car while I was pumping in it, asking for money!” says Katie.
    Forgetting the breast pads, neglecting to lock the door, leaving the pump tubing at home (and running frantically to every drugstore in town on your lunch break trying to find replacement ones) are all rookie mistakes. Don’t freak out if you have a few setbacks like these in the beginning. You’ll get the hang of it eventually, and remembering all the essentials — and doing everything right (well, mostly right) — will become the norm in no time.

    “I made a sign for my office door that said, ‘Trust me. You do not want to open this door,’” says Cheri.

    Really work at it, and know you’ll be glad you did

    Kelly had a 50-mile commute, Shannon would make less money the fewer clients she saw, and Sarah pumped in a photo studio. Chrissy R. is an EMT with a busy schedule and found the time to pump twice a day. Cheri was sleep-deprived because her baby refused to take a bottle and instead wanted to nurse intermittently throughout the night. But they all did it (and say it was worth it). And you totally can too.

    Sure it will be tough, but as April points out: “Breastfeeding is the ultimate in learning to manage and juggle, especially when you're a working mom. That juggling act never stops as your child becomes older. Breastfeeding just turns into something else.”

    shared from The Bump 

    March 05, 2015 — Anne Dimond

    What Happens to a Woman's Brain When She Becomes a Mother

    This article suggests it could be valuable to breastfeed; even if you are formula feeding. The act of breastfeeding or ‪#‎allattateli‬ garners healthy response in newborns. There is more to it than just the milk!

    "Breastfeeding mothers show a greater level of [brain] responses to baby's cry compared with formula-feeding mothers in the first month postpartum," Kim said. "It's just really interesting. We don't know if it's the act of breastfeeding or the oxytocin or any other factor."

    See whole article from The Atlantic here.



    Bella Materna has saved my breastfeeding life...

    This is a letter from one of our customers...our mission for each new mom - help make your new-mom experience the best possible!  We work each day to offer the best in customer service and product for you! We hope this letter is as inspiring to you as it was to us! - Anne


    "Bella Materna has saved my breastfeeding life. After being "fitted" at 3 very reputable maternity bra retailers; I had a collection of underwire and non-underwire nursing bras that gave minimal support, "dug-in" somewhere by the end of the day, and looked institutional to say the least.  I was also told by several medical providers and other maternity retailers that I could not wear an underwire due to multiple bouts of mastitis, "underwire bras can cause mastitis".

    Well, Bella Materna proved all of that wrong, and gave me a new view on maternity bra design/construction, maternity bra fitting, and maternity bra beauty. They understand that a woman with a DD chest prior to having a baby needed support, not just a bra that covers and gives nursing access. They understand that fitting in a bra is not just covering everything with a standard cup size on a standard band size; they know classic bra design and fit. They understand that maternity bras can be beautiful and functional at the same time. They understand that breastfeeding is one of the most important developmental aspects of a child & mothers life. They helped me continue to breastfeed by keeping my breasts supported, separated, and accessible (in an underwire & non-underwire) while taking any of my question or concern calls or showroom visits with a professional and empathetic ear.

    That is why I will always recommend Bella Materna to any breastfeeding mother. That is why I only thought of Bella Materna when I gave birth to my second child 7 weeks ago. Even though I now live on the opposite coast of the US, they have been equally as helpful and supportive with fit, product, shipping and return questions and concerns. You can tell this business is run by passionate, empathetic, professional women! Thank you for keeping me comfortable & perfectly positioned to give my children the best nutritional start in life!

    P.S. I even wear the bras when I am done breastfeeding, and I plan to continue to wear them even when I am no longer having children. They are high quality, beautiful and worth every penny!"


    The Cost of NOT Breastfeeding?

    Easy ways to find a Lactation consultant in your area:

    - YELP - I like it because I can see reviews and it is really localized.  


     - ILCA The International Lactation Consultant Association has a great lookup tool and lists certified consultants in your area.


    Here below is a copy of a great article on this blog: BreastfeedingLasVegas because it helps to get multiple perspectives during this important, exciting AND challenging time of your life - new motherhood!  (and each baby is unique!)

    The Cost of NOT Breastfeeding?

    Yes, there is a cost of not breastfeeding. It comes in many forms from the cost of formula, to the cost of sickness to the baby and to the mom, to the cost to your company or the medicaid system for the illnesses caused by not providing what your baby needs through breastmilk,  to the cost of emotionally feeling like you did not achieve your desired path.

    First, the cost of formula.
    1. The cost of a consult without insurance can be anywhere from $80-400 depending on where you live and the standard cost of a consult with an IBCLC in the area where you live. The cost of formula at 3 months of age for one week with a standard formula (not a high cost organic formula or one with special antifussiness pricetags) can be calculated by using a site like babycenter.Formula Calculator or on theKellymom calculator 

    Or you can do the math yourself. At about $25-27 for one formula container which should yield about 150 ounces of formula (8.7 grams powder yields one 2 ounce bottle, 657 grams in a container) your 3 month old who is consuming probably 30-40 ounces a day will eat their way through at least 2 of these a week. So in a matter of 1.5 weeks you have paid for at least one consultation by an IBCLC to solve your breastfeeding challenge.

    At $50 a week for formula (or probably more) you could have rented at least 3 hospital grade pumps for that month to maintain your supply for a baby who is not latching well. (general cost of hospital grade pump rentals for supply maintenance for the exclusive pumper or full time working mom is between 45-80 a month) .

    Second, the cost of healthcare for a formula fed infant with no formula intolerance reaches far beyond the cost of a consult. First one must consider health risk to the infant. Infant's who are not breastfed are at risk for multiple childhood illnesses that include obesity, diabetes, autism, and ear infections to just name a few. Third one must consider the health risk to mom by not breastfeeding. By breastfeeding mom reduces her risk of breast cancer, ovarian cancer, and postpartum depression.  A more indepth list can be found in these articles. Reviews in Obstetrics and Gynecology    and From Canada,   WIC easy to read article and  A great review of the res .

    I could also review the risks to mom separately but I think they are laid out pretty well in the articles mentioned above. Overall, I think anyone can clearly see the value in a lactation consultation either prenatally, within a few days postpartum, or when trouble arises. I also think it is pretty clear what the cost of not asking for help or searching out your local breastfeeding resources is both short term and long term to both your wallet, your health, and more importantly your infant's health. Yes, there are some who can not breastfeed whether for physical, anatomica, or psycho-social reasons, but in general almost everyone can make the attempt and have some level of success even if it is only for the first few weeks or months.

    Get out, get help, and don't hide behind your front door, think of it as an act of parenting, you are now MOM - this is a step forward in your motherhood!! (at least that is what I had to do when faced with a difficulty in breastfeeding!)

    Your local IBCLC or La Leche League is waiting for your call and is more than willing to help you overcome your challenges!
    For more breastfeeding information in the Seattle area please contact Sarah at Babe N You!  
    For more info in the Las Vegas area please contact Lisa at Breastfeeding and Babies, Yeah! or your local Breastfeeding Coalition or your local La Leche League at
    September 05, 2014 — Anne Dimond

    International Bra Sizing Conversion Chart

    Here at Bella Materna we have been serving moms around the globe for 14 years!  Year after year it is fun to see customers come back to order more "of the best quality nursing bras" for their new offspring.  

    This cart is a simple conversion to the US sizing that we utilize.  We thought it was more simple to use single letters instead of triple D's... ie 34G instead of 34DDDD.  Just easier on the eyes, and since all new moms increase in bust size, it is like reading a new map, so we are trying to make it easy on you.

    We have found generally speaking everyone goes up 2 cup sizes by their due date, usually 1 size in band (we try to minimize that by offering the extender sewn on, so the same bra will fit you whether you are pregnant or nursing). 

    Use this cart if you are more familiar with UK, EU or FR, they are the other most predominant sizes available.

    Please feel free to chat online, email ( or call (toll free: 1-888-700-8438) if there are any questions! We have a trained staff that can help you.

    Take care,

    Anne D

    Bella Materna

    Word - International Bra Sizing Conversion Chart

    June 18, 2014 — Anne Dimond

    Thoughts on raising a balanced person

    Entering the journey into parenthood, whether it is your first child or your last child, the learning curve is ever growing. The female vs male traits, the birth order, the family circumstances...every possible combination to keep us parents on our toes.

    I found this article helpful, my little ones are now 10 and 6.  The lessons learned here are helpful with a brand new baby or any age! 

    NY Times | Raising a Moral Child 

    I don't know if the title of the piece (Raising a Moral Child) is really the best, it seems that a better title would be How to Raise a Balanced Person, we are afterall raising children to be adults.  Also, "morality" seems a portion of the entire mammoth known as parenting.


    Let me know your thoughts, hopefully you find it helpful!


    Get some rest,

    Anne | Bella Materna

    April 18, 2014 — Anne Dimond

    Stomach Soothing Pregnancy Smoothies from Wholefoods


    Pregnancy is the perfect time to move toward a healthier lifestyle. We're here to support you with tips for soothing your stomachselecting prenatal supplements, and caring for your skin. Plus, we've got the widest selection of trusted products without artificial colors, flavors, fragrances or preservatives. Let us help you discover some wonderful, worry-free alternatives for you and your baby!

    Soothing Your Stomach

    Small but frequent meals and snacks can help keep queasiness at bay. Whether or not you’re feeling nauseated, easy-to-swallow smoothies are a great way to slurp up vital nutrients.
    Drink - Stomach Soothing Pregnancy Smoothies from Wholefoods


    Add just enough liquid to get things moving in the blender. Then add a bit more if you like! If you prefer your smoothie icy cold, try using frozen fruit or add ice cubes. Mix and match ingredients for your own custom stomach soother.
    April 16, 2014 — Anne Dimond